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Plasma or LCD - So what is the difference and which is better?

June 2009

This is a question that we are routinely asked by our clients. See below a guide designed to help you understand the key issues and to assist you in choosing the best possible solution for your digital signage project.

Key Issues  

Comment

LCD or Plasma?
COLOUR ACCURACY  

Where lighting conditions are low then the Plasma will display better colour richness whereas LCDs are superior in brighter areas because of anti glare technology and levels of brightness.

LCD
CONTRAST / BLACK LEVELS  

The contrast ratio is important as it effects the richness of the images displayed. LCD displays are much improved but Plasma has the lead. For DVD sources and TV signals then plasmas out perform LCD. Contrast is just one measure of display quality.

Plasma
HANDLING  

LCD's tend to be lighter and thus are much easier to install. This is primarily down to the use of plastic rather than glass used in plasmas. Plasmas also require more "gentle" handling.

LCD
ISSUES  

Burn-In, the issue where an image persistently displayed on the screen e.g.. A TV channel logo, becomes "burnt" onto the screen used to be a big problem for Plasmas, has been dealt with for the most part in newer models. Not at all a problem for LCD's.

LCD
MULTIMEDIA  

The resolution of LCD panels are typically higher than Plasma and thus are more suited to displaying large amounts of data such as multimedia content or where there is a large amount of text.

LCD
POWER  

Again this varies by model and manufacturer but as a rule of thumb plasma TV consumes around a third more power than the equivalent LCD display.

LCD
PRICE  

Typically LCD is more competitive under 50" and Plasma over 50"

-
PRODUCT LIFE  

Traditionally LCD was superior but gap has narrowed. Really depends upon model and manufacturer.

-
VIDEO  

LCD can suffer from a slight "trailer" effect, due to response rates which can cause blurring of fast motion video e.g.. sporting scenes. Plasma typically has a faster response rate.

Plasma
VIEWING ANGLES  

Viewing angles of 160° for Plasma and 120° for LCD's. This means that as you move away from viewing a display from the centre the image becomes faded and more difficult to see properly.

Plasma

The above are generalisations and when you select quality commercial LCD's or Plasmas then in many cases issues like contrast, colour accuracy and lifespan may be quite marginal.

Also it is worth noting that if you go for a quality commercial LCD, this will beat a bottom of the range Plasma in every area and vice versa.

The key is to ask yourself the following questions:

  • What is the format of the content primarily going to be? Is it TV, DVD, Flash, HTML etc? Whilst top end LCD and Plasma's are very close in terms of quality, if the display is primarily for TV then Plasma is the most suitable and if the content is going to be high resolution graphics then LCD would hold the advantage.

  • What are the lighting conditions? In many cases public displays are situated in areas with natural light or bright lights e.g. malls, retail outlets or banks. In such a case LCD wins out.

  • What size do I need? Assuming that the content and lighting conditions do not rule out either, then the technology chooses itself if the answer to this question is a panel over 50" in size i.e.. Plasma is more competitively priced above 50".

  • Which of the top end commercial display suppliers are doing the best deals? The LCD and Plasma markets are incredibly competitive and the canny buyer can get great deals by exploiting this.

We hope that you find this article useful.

 

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